Vervent Launches Bilingual Consumer Support Campaign for Impacted Tricolor Borrowers, Including Fresh Start Loan Modification Program

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SAN DIEGO--(BUSINESS WIRE)--Mar 26, 2026--

Vervent Inc., the servicer for the Tricolor Holdings auto loan portfolio, today announced a comprehensive consumer support initiative designed to help the approximately 100,000 borrowers affected by Tricolor Holdings' Chapter 7 bankruptcy. The initiative includes the launch of a Fresh Start loan modification program, a multilingual direct-mail and email outreach campaign, and a suite of borrower education resources delivered across English and Spanish channels.

Since assuming successor servicing responsibilities in the fall of 2025 following the September 19 bankruptcy trustee court ruling, Vervent has managed day-to-day loan administration for the Tricolor portfolio while working to ensure borrowers have consistent, accurate information about their accounts, their payment obligations, and the options available to them. Today's announcement formalizes that effort into a coordinated, consumer-first communications program.

Fresh Start Loan Modification Program

The Fresh Start program gives eligible Tricolor borrowers the opportunity to modify the terms of their existing loan to address delinquent payments and get back on track. Qualifying customers can initiate the process by calling 1-888-44TRICO (1-888-448-7426), or by responding to direct outreach from the Vervent servicing team.

Once a modification request is submitted, Vervent reviews the account and, for those who qualify, delivers a complete disclosure and loan modification agreement by email within two business days. The modification can be executed via e-signature and is processed automatically upon receipt. Borrowers receive final confirmation by email when the modification is complete.

"When a borrower's servicer fails, the question we ask ourselves every single day is: what does that person need to know right now, and have we made it easy enough for them to get it?" said Jannet Zamora, Chief Global Services Officer of Vervent. "The Fresh Start program and the broader communications campaign we are launching today are the answer to that question. These borrowers did not choose this situation. Our job is to make the path forward as clear as possible."

Bilingual Outreach Across Every Channel

Recognizing that a significant portion of the Tricolor borrower base is Spanish-speaking, Vervent designed this campaign from the start as a bilingual program, not a translated afterthought. All direct-mail letters, email communications, and borrower education materials have been produced in both English and Spanish and distributed simultaneously.

The outreach campaign includes the following components:

  • Direct-mail letters to all qualifying Tricolor borrowers in English and Spanish, informing them of the Fresh Start program and providing updated servicer contact information
  • Email campaigns with bilingual content, including account-level personalization and step-by-step instructions for initiating a loan modification
  • Borrower FAQ resources addressing the most common questions about the Tricolor bankruptcy, loan status, payment obligations, and account access at https://my.tricolor.com/help
  • A dedicated customer service line staffed by representatives trained specifically on Tricolor account inquiries: 1-888-44TRICO (1-888-448-7426), available Monday through Friday 6:00 a.m. to 7:00 p.m. PST and Saturday 7:00 a.m. to 7:00 p.m. PST
  • Email support at [email protected] for written inquiries
  • Online payment capability through PayNearMe, keeping all payment portals active for uninterrupted account management

"Many of these borrowers have been getting conflicting information since the bankruptcy filing," Zamora added. "We have a responsibility to cut through that noise. The bilingual design of this program is not optional. It is the baseline."

Warning: Scams Targeting Tricolor Borrowers

The disruption caused by the Tricolor bankruptcy has created conditions that bad actors are actively exploiting. Vervent has observed a pattern of fraudulent outreach targeting Tricolor borrowers -- including individuals and organizations falsely claiming to represent Tricolor, Vervent, or government agencies, and soliciting payments that will never be applied to a borrower's actual loan balance.

In some cases, borrowers who had the financial ability to bring their loans current instead made payments to fraudulent parties, leaving their accounts further delinquent through no fault of their own. Vervent considers this an urgent consumer protection issue and has made scam awareness a central component of its borrower communications.

Resources for Tricolor Borrowers

Tricolor borrowers with questions about their accounts, payment options, or the Fresh Start program can reach Vervent's dedicated servicing team through the following channels:

  • Phone: 1-888-44TRICO (1-888-448-7426) | Monday through Friday, 6:00 a.m. to 7:00 p.m. PST; Saturday, 7:00 a.m. to 7:00 p.m. PST
  • www.My.tricolor.com
  • Email: [email protected]
  • Online payments: PayNearMe and all existing Tricolor payment portals remain active

Borrowers are encouraged to continue making payments as scheduled. All loan terms and payment obligations remain in effect through the bankruptcy and servicing transition process.

About Vervent

Vervent is a fintech leader setting the global standard for outperformance by delivering superior expertise, future-built technology, and meaningful services. We support our partners with primary strategic services including Primary Loan and Lease Servicing, Backup Servicing and Capital Markets Services, eVault Solutions, Managed Services, and Credit Card Servicing. Vervent empowers companies to accelerate business, drive compliance, and maximize service. Contact us today at www.vervent.com or [email protected].

View source version on businesswire.com:https://www.businesswire.com/news/home/20260326135889/en/

[email protected]

KEYWORD: UNITED STATES NORTH AMERICA CALIFORNIA

INDUSTRY KEYWORD: PROFESSIONAL SERVICES AUTOMOTIVE OTHER AUTOMOTIVE FINANCE FINTECH BANKING

SOURCE: Vervent Inc.

Copyright Business Wire 2026.

PUB: 03/26/2026 12:00 PM/DISC: 03/26/2026 12:00 PM

http://www.businesswire.com/news/home/20260326135889/en

 

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