Revelyst’s Project Freedom to Showcase Tactical Heritage, Next-Gen Innovation at 2026 SHOT Show

Blackhawk, Eagle Industries, CamelBak and Stone Glacier — the brands in Revelyst's Project Freedom special initiative — will for the first time exhibit together at SHOT Show, held Jan. 20-23 at the Venetian Expo + Caesars Forum in Las Vegas.

These brands are part of Project Freedom, Revelyst’s initiative to deliver innovative gear that enhances safety, efficiency and effectiveness for military, law enforcement and first responders worldwide. This unified presence showcases a streamlined platform built on decades of trust and proprietary design, all of which will be on display in booths 10521 and 10518 on the main floor.

Project Freedom is the result of Revelyst’s commitment to creating gear and technologies that enhance the work of service members and allies across the globe. The precision products crafted by the company’s Project Freedom brands — just like everything made at Revelyst — are purpose-built with a steadfast obsession with quality and innovation to help consumers get the job done. In this case, it’s about protecting freedom wherever it’s threatened.

By harnessing cross-brand innovation and integrated solutions, Revelyst is reimagining performance, reliability and operational effectiveness for tactical and outdoor professionals.

Revelyst recently opened a new sales and business development office in Chesapeake, Va., allowing the Project Freedom team to service police/law enforcement, tactical and military buyers in nearby Norfolk, Va., and Washington, D.C., as well as providing a space for rapid prototyping of products under development. The team is led by David Hein, Vice President and General Manager. Hein is a longtime industry veteran who brings proven category experience, having worked with iconic brands such as Dickies, 5.11 Tactical and Outdoor Research.

“Revelyst is the only company that can fuse tactical gear, hydration, load carriage, optics and equipment into one seamless ecosystem,” said Hein. “With cross-brand R&D and synergy driving faster innovation, we deliver true end-to-end solutions for military, law enforcement and first responders. No competitor matches this depth of category-defining brands or the unified vision behind them, a shared DNA of performance, trust and legacy elevated through collaboration.”

At the 2026 SHOT Show in Las Vegas, Revelyst is proudly displaying proprietary solutions and systems to professional users across four strategic product categories: packs and bags; hydration and cooling; holster and duty gear; and PPE:

• Blackhawk has more than 30 years of leadership in law enforcement/agency, military and first-responder gear. Its 2026 product line features advanced holster systems (e.g., Springfield Echelon, Walther PDP), optics integration and modular PPE solutions designed for law enforcement, military and first responders. Specifically, it will introduce two new optics, five new gloves, a plate carrier and two new holsters. Click here to read more about one of Blackhawk’s recent contact wins.
• CamelBak has more than 30 years of leadership in top-quality military hydration and pack solutions and will debut three enhanced hydration packs tailored for mission-critical environments.
• Eagle Industries, with more than 40 years of developing, designing and bringing gear to militaries around the world, continues to evolve load carriage systems with Berry-compliant manufacturing.
• Stone Glacier brings ultralight mobility and rugged performance from the backcountry to tactical applications and will exhibit several existing products.

For further information about Project Freedom and its brands, including setting up media or sales appointments at SHOT Show, contact David Hein, [email protected], or Eric Smith, [email protected], or visit us at booths 10521 and 10518 on the main floor.

About Blackhawk

Blackhawk, a Revelyst brand, is a leading U.S. manufacturer of tactical, military, shooting sports and law enforcement equipment headquartered in Chesapeake, Va. Founded by a Navy SEAL, Blackhawk now manufactures tactical gear, law enforcement duty gear, holsters, hydration systems, protective gloves and gear, apparel and footwear, knives, breaching tools and recoil-reducing stocks.

About CamelBak

Founded in 1989, CamelBak ® invented the hands-free hydration category and is the global leader in personal hydration gear. CamelBak is achieving its mission to continually reinvent and forever change the way people hydrate and perform by offering a mix of award-winning products that include everything from technical hydration packs to reusable bottles. For more information about CamelBak, please visit https://www.camelbak.com.

About Eagle Industries

Eagle Industries was born from the uncompromising demands of the Navy SEAL community, and those standards are still what drive everything we do to this day. All of our gear is Berry Compliant and proudly made in the USA to ensure our end users – from top-tier military to backcountry adventurers – have exactly what they need to go above and beyond every day. Since our end users never rest, neither do we. Here at Eagle Industries, we’re constantly evolving with the requirements of today’s warriors to support them on their missions on land, on sea, and in the air. No matter what you’re gearing up for, Eagle has your back.

About Stone Glacier

Stone Glacier manufactures premium outdoor equipment, most notably backpacks, tents, sleeping bags, and technical apparel. Stone Glacier products are the result of 15 years of solo sheep hunts from the Dall country of Alaska to the unlimited districts of Montana’s Beartooth Wilderness. Minimizing pack and gear weight increases usable load, which in turn extends your range in the backcountry. Stone Glacier’s quest for ultralight backpacking gear began 15 years ago and has been a slow and organic process of development, testing, and refining. The brand’s goal has been straightforward: build the lightest, most durable gear using only the toughest technical materials available. After hundreds of miles of testing on the trail, years of research and design, this goal has been accomplished. Stone Glacier—redefining the capabilities of ultralight.

About Revelyst

Revelyst Inc. is a collective of world-class maker brands that design and manufacture sports technology and outdoor gear. Our category-defining brands leverage meticulous craftsmanship and cross-collaboration to pursue new innovations that redefine what is humanly possible in the outdoors. Portfolio brands include Foresight Sports, Bushnell Golf, Fox, Bell, Giro, CamelBak, Bushnell, Simms Fishing and more. For more information, visit our website at www.revelyst.com.

View source version on businesswire.com:https://www.businesswire.com/news/home/20260114987800/en/

CONTACT: Eric Smith

Phone: 720-772-0877

Email:[email protected]

KEYWORD: VIRGINIA UNITED STATES NORTH AMERICA

INDUSTRY KEYWORD: SPORTS OTHER RETAIL MANUFACTURING OTHER CONSUMER SPECIALTY FASHION OTHER MANUFACTURING RETAIL TEXTILES CONSUMER OUTDOORS

SOURCE: Revelyst Inc.

Copyright Business Wire 2026.

PUB: 01/14/2026 12:02 PM/DISC: 01/14/2026 12:02 PM

http://www.businesswire.com/news/home/20260114987800/en