Kristin McGee Enters a Bold New Strength Era with Tonal

Audio By Carbonatix

SAN FRANCISCO--(BUSINESS WIRE)--Sep 23, 2025--

Tonal, the pioneer of the world’s smartest strength training system, today announces the addition of celebrated fitness trainer Kristin McGee as its newest Guest Coach, marking a bold new chapter in her fitness career. Known worldwide for her leadership in approachable, mindful movement, McGee is now expanding her practice into strength-based training, exclusively on Tonal’s adaptive, science-backed system.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250923254387/en/

Kristin McGee Enters a Bold New Strength Era with Tonal

McGee’s upcoming moves with Tonal are designed to redefine what strength looks like in midlife, especially for women navigating the transformative years between motherhood and menopause. For McGee, now in her early 50s and with more than two decades of experience training clients, this evolution is both professional and deeply personal: her workouts meet women exactly where they are, helping them preserve energy, build resilience, and thrive for decades to come.

“I’ve been through every stage in my health journey, from two-hour classes in my 20s, to pregnancies in my 30s and early 40s, and now, prioritizing strength so I can keep up with my kids,” McGee shared. “Strength is the ultimate self-care. Partnering with Tonal lets me introduce a whole new way of moving, to empower women to feel supported, capable, and unstoppable.”

This collaboration is aimed at solving a primary pain point for many women struggling to find time to juggle work and their personal fitness goals, while also feeling intimidated to start their strength training journey in the gym. A recent study published in PLOS One reported that at least 39% of women feel more intimidated lifting at the gym, and feel like they “don’t belong” in the free weights section. Kristin McGee is determined to close this gap with the personal onramp to strength training and the addition of bringing her decades of coaching experience into the mix.

“Tonal is the first strength training product that I felt excited to be a part of,” said McGee. “It’s truly the safest and best product out there to help women who are new to - or intimidated by - lifting weights. I’m thrilled to be joining this team and to show more women how to build confidence, strength, and a real love for lifting.”

Kristin’s announcement arrives in Tonal’s celebratory tenth year as a brand continuously driving progress and innovation in the fitness, technology and health industry. Earlier this year, the brand launched Tonal 2, the latest evolution of its revolutionary home fitness solution. Beyond its refined new design, Tonal 2 delivers adaptive, data-driven features that make strength training more seamless, intelligent and motivating. With 90% of members still active a year later, Tonal continues to set the standard for lasting fitness commitment.

“Strength has always been about more than lifting weight; it’s about how we show up for ourselves and the people we love,” said Darren MacDonald, CEO of Tonal. “Kristin’s journey illustrates that strength can evolve with us, and that midlife can be a time of possibility, power, and renewal. At Tonal, we want to expand that vision of what strength means, and Kristin is helping us open that door for women everywhere.”

New content with McGee will debut throughout the coming months, bringing a fresh, transformative lens to strength training for women everywhere.

For media assets, visit our press kit.

About Tonal

Tonal is the pioneer of the world’s smartest strength training system. Founded in 2015 and headquartered in San Francisco, Tonal combines revolutionary digital weight technology with personalized, AI-powered coaching. It offers thousands of coach-led, on-demand, and live workouts across various fitness categories, including strength training, cardio, yoga, HIIT, and mobility. Since its launch in 2015, Tonal has built the world’s largest strength training dataset, with over 175,000 members lifting more than 235 billion pounds. This data fuels continuous innovation, ensuring that Tonal remains at the forefront of personalized fitness solutions. Tonal’s innovative system adapts to each user's fitness level, enabling them to build strength faster and push past plateaus to achieve optimal results efficiently. By delivering a comprehensive, at-home strength training experience, Tonal is redefining how people approach fitness. For more information or to purchase Tonal 2, visit tonal.com and follow Tonal on Instagram, TikTok, Facebook, and YouTube.

View source version on businesswire.com:https://www.businesswire.com/news/home/20250923254387/en/

CONTACT: Press Contact

Taylor Georgeson

Jack Taylor PR

[email protected]

KEYWORD: UNITED STATES NORTH AMERICA CALIFORNIA

INDUSTRY KEYWORD: WOMEN SOFTWARE HEALTH ARTIFICIAL INTELLIGENCE TECHNOLOGY APPS/APPLICATIONS CONSUMER FITNESS & NUTRITION

SOURCE: Tonal

Copyright Business Wire 2025.

PUB: 09/23/2025 09:00 AM/DISC: 09/23/2025 08:59 AM

http://www.businesswire.com/news/home/20250923254387/en