KRISPY KREME® Makes Tax Day Sweeter with the Sweetest Tax Break

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CHARLOTTE, N.C.--(BUSINESS WIRE)--Apr 10, 2026--

After weeks of forms, filing, and final clicks of “submit,” Krispy Kreme® is giving Americans a well-earned reward for making it through tax season. For the fourth consecutive year, the brand is celebrating Tax Day by treating guests to one of the sweetest deals of the year, putting a sweet finish on a very grownup task that’s not always the most fun task.

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Done with your taxes? Celebrate with an Original Glazed® dozen for free on April 15 with purchase of any dozen at regular price

On Wednesday, April 15 only, guests can mark “taxes done” by receiving a free Original Glazed® dozen when they purchase any dozen doughnuts at regular price in shop or drive-thru, limit two dozen per guest. Guests who order any dozen online at regular price for pickup or delivery can use the promo code “TAXBREAK” to receive an Original Glazed dozen for FREE! Limit one free dozen when ordering online via Krispy Kreme’s app or website.

“Finishing your taxes is a big accomplishment, and we think that deserves a reward,” said Alison Holder, Chief Brand and Product Officer at Krispy Kreme. “Our Tax Day offer is a simple, joyful way to celebrate crossing that last thing off your to do list – and enjoying something sweet once it’s finally done.”

The Tax Day reward comes alongside Krispy Kreme’s Spring Seasonal Collection, available in shop and drive-thru, and for pickup or delivery via the Krispy Kreme app and website.

Share how you’re enjoying and sharing Krispy Kreme’s sweet tax break by using #KrispyKreme and tagging @krispykreme on social media. For more information about this promotion, please visit www.krispykreme.com/offers

About Krispy Kreme

Headquartered in Charlotte, N.C., Krispy Kreme is one of the most beloved and well-known sweet treat brands in the world. Our iconic Original Glazed® doughnut is universally recognized for its hot-off-the-line, melt-in-your-mouth experience. Krispy Kreme operates in more than 40 countries through its unique network of fresh doughnut shops, partnerships with leading retailers, and a rapidly growing digital business. Our purpose of touching and enhancing lives through the joy that is Krispy Kreme guides how we operate every day and is reflected in the love we have for our people, our communities, and the planet. Connect with Krispy Kreme Doughnuts at KrispyKreme.com and follow us on social: X, Instagram and Facebook.

Category: Brand News

View source version on businesswire.com:https://www.businesswire.com/news/home/20260410096901/en/

CONTACT: Liv Rockett

[email protected]

KEYWORD: NEW YORK UNITED STATES NORTH AMERICA

INDUSTRY KEYWORD: WOMEN RESTAURANT/BAR MEN SUPERMARKET SPECIALTY FOOD/BEVERAGE CONSUMER RETAIL

SOURCE: Krispy Kreme

Copyright Business Wire 2026.

PUB: 04/10/2026 01:08 PM/DISC: 04/10/2026 01:08 PM

http://www.businesswire.com/news/home/20260410096901/en